Let’s be honest. No-one cares about the gorgeous shots unless it’s married to straightforward, heart-based, results-getting messaging. Answering the question “Why should I care?” is what sets Video in a Minute apart from being just a Napa Valley production company. Yes, we can get the shots and provide great editing, all within budget. But in the end, it’s all about whether or not we move people enough to take action and buy.